The coding and programming market in India has always been a high interest sector for professionals looking for a lucrative and challenging career option. These incentives seem to have percolated to children that have shown deep interest in learning to code. In response to this need, many national and international enterprises have introduced courses that teach children how to code and become inventors of technology. A rapidly emerging market, coding and programming is swiftly becoming a high traction sector within the Edtech space. This has only been precipitated by the nationwide lockdowns that has resulted in a rising customer adoption and emergence of new innovative service offerings. In this monograph, a nationwide outline has been presented that examines the potential, competitiveness and product offerings within this market.